Dentist marketing Gold Coast

Dentist marketing.

At Pale Blue Digital, we grow dental practices with marketing that books real new-patient appointments. General check-ups, implants, cosmetic, invisalign - we know what each service is worth and we build the marketing to fill the chair with the patients you want.

Our results
+87% Average lift in monthly new patients
−33% Lower cost per new patient
4.9★ Average Google rating after 90 days
8Wk To a fully booked chair
3x more qualified calls
Page one on Google
+87% Average lift in monthly new patients
−33% Lower cost per new patient
4.9★ Average Google rating after 90 days
8Wk To a fully booked chair
3x more qualified calls
Page one on Google
+187% more profit
-54% cost per lead
5-star rated by clients
Australia-wide
Booked-out calendars
41% conversion rate
+187% more profit
-54% cost per lead
5-star rated by clients
Australia-wide
Booked-out calendars
41% conversion rate
30+ years growing trade businesses
2M+ ad impressions
Results in 60 days
Higher-value jobs
Run by operators, not account managers
Better margins, not just more leads
30+ years growing trade businesses
2M+ ad impressions
Results in 60 days
Higher-value jobs
Run by operators, not account managers
Better margins, not just more leads
The prescription

When dental practice is the right fix.

- 01

New patient acquisition that pays.

We run Google Ads for high-value treatments - implants, invisalign, cosmetic - tied to your patient lifetime value, not just first-visit revenue.

- 02

Ahpra-compliant content + SEO.

Every word is compliant. We rank your practice for the searches new patients actually use - 'dentist Broadbeach', 'invisalign Gold Coast', 'dental implants near me'.

- 03

A website that books, not just informs.

Fast, calm, trust-building sites with online booking, transparent pricing where allowed, and content that answers the questions patients are actually asking.

- 04

5-Star reviews + recall systems.

Automated review requests after every visit, plus sms/email recall flows that bring patients back for their 6-month check-up without your team chasing.

What's included

The right work.
Nothing you don't.

Ahpra-compliant content + ads
Google Business Profile rebuild
Local SEO per suburb
Google Ads for high-value treatments
Online booking integration
Review automation
Patient recall email + SMS
Monthly new-patient reporting
- Our promise

Love it or leave it.

No lock-ins. No juniors. No jargon. If we're not booking more of the right jobs on your calendar, walk away. Simple.

- 01

No lock-in contracts.

Month to month. Cancel any time. You stay because it's working, not because you signed a two-year deal.

- 02

Senior marketers only.

The person building your strategy is the person running it. No juniors, no offshore hand-offs, no learning on your budget.

- 03

Measured in booked jobs.

Reports show calls, leads and profit. Not impressions, not reach, not clicks that never turn into work.

Frequently asked

Questions, answered.

Is what you do ahpra compliant?+

Yes. All advertising for regulated health services follows ahpra guidelines - no testimonials about clinical care, no misleading claims, no inducements. We do this every day for medical clients.

Do you work with general or specialist practices?+

Both. General practice, ortho, perio, prostho, cosmetic. The playbook changes by specialty - but the strategy-first approach is the same.

How soon will I see new patients?+

Google Ads typically deliver new bookings within the first 2–3 weeks. SEO and recall systems compound over 3–6 months.

Let's grow your
Dental practice.

Real trade results
187%.
more profit for our lead trade client
-54%.
lower cost per lead
#1.
rankings for primary trade keywords